How Much Does It Cost to Start a Bounce House Rental Business: A Detailed Overview

9 min read

Starting a bounce house rental business is exciting and rewarding. With demand growing for inflatable fun at events, there are many opportunities to earn a steady income. Bounce house rentals don't involve a lot of overhead, which means good profit margins.

This guide helps you understand what it costs to start a bounce house rental business. We'll outline start-up expenses and ongoing costs and provide tips for budgeting. Whether you're starting small or aiming big, knowing your expenses will help you secure the necessary funding for a successful launch.

What Are Start-Up Costs?

Start-up costs refer to the one-time expenses necessary to establish your business before it starts generating revenue. These costs are critical to consider since they set the foundation for your company’s operations. Below, we’ll break down the key categories of start-up costs involved in launching a bounce house rental business.

Bounce Houses and Equipment

Your main investment will be all about the bounce houses and the gear you need to make them work:

Bounce Houses: Bounce houses come in all sorts of models, sizes, and themes, like obstacle courses, slides, bouncy castles, etc. You can set them up as permanent attractions in inflatable parks or bring them out for special occasions like festivals, fairs, and private parties.

Each commercial-grade bouncer runs from $1,000 to $2,000, depending on the details, while an inflatable park setup with multiple parts might go for tens of thousands. For example, a 16x12ft (192ft²) bounce house with a blower costs around $1,400.

To keep things simple, budgeting about $10 per square foot is a good starting point, as there are endless models, sizes, and accessories to consider.

Blowers and Air Pumps: Every bounce house needs a blower to keep it puffed up during events. If you’re not getting an all-in-one package, remember to add blowers to your budget. They usually range from $100 to $300 each, based on their power and quality.

Tarps, Sandbags, and other accessories: Often, the basic packing, safety, and setup tools come with your bounce house. If not, plan to spend about $50 to $100 per unit for these extras.

Transportation

You’ll need reliable transportation to deliver and pick up the bounce houses from event locations. A van or truck is essential for transporting bounce houses. You may already have a vehicle that can be used, but if not, expect to spend $10,000 to $20,000 on a used truck or van. If your vehicle isn’t large enough, you may need a trailer to haul multiple units. A trailer costs around $2,000, depending on the size and quality.

Storage

When your bounce houses aren’t in use, you’ll need a secure place to store them. Renting a small storage unit or warehouse space will cost between $100 to $500 per month, depending on the size and location.

Licensing and Insurance

To legally operate your business, you’ll need to secure licenses and insurance:

  • Business License: The cost of a business license varies by state and locality but is typically between $50 and $200, including processing and filing fees.

  • Liability Insurance: Insurance protects your business from accidents or injuries. As with many other things, the costs vary based on business size, operation frequency, and industry specifics, typically starting from $2,000 to $2,500 per year. As your business grows, you may extend your coverage to, e.g., worker's compensation insurance.

  • Permits: Some cities or parks require permits to operate bounce houses on public property, which can cost $50 to $200, depending on the area.

Marketing and Branding

Effective marketing will help you attract customers and build a brand. The essential investments include:

  • Website: A rental website is essential for taking bookings, providing information, and making your business visible online. With modern website builders, anyone can build a simple website without any technical or design skills. However, in most cases, it's worth relying on a professional to ensure everything looks and works as it should.

    • Website Builder: approximately $30/month

    • Domain: approximately $20/year

    • Website design and development: $2,000 for a basic site.

  • Business Cards and Flyers: Printing costs for promotional materials like business cards and flyers. For $100, you can get at least 300 prints.

  • Social Media and Digital Marketing: To connect with more people, it's a great idea to set up an initial marketing budget for social media and search engines. Kicking things off with about $100 a month is a smart move for a small business.

Technology and Software

Modern businesses rely on technology to streamline operations. You will quickly learn that time is your most precious resource, and you can never have enough of it. That's why efficient processes that save you time are extremely valuable — even if they do cost a little money.

  • Rental Management Software: Software for bookings, inventory tracking, and scheduling. Twice pricing starts from $29/month and includes all the essentials for running a bounce house rental business.

  • Accounting Software: Accounting software is highly recommended, even for small businesses. It helps keep track of income and expenses accurately, simplifies tax filing, and saves time compared to manual bookkeeping. Tools like QuickBooks or Xero, starting at $20 per month, provide affordable solutions for maintaining financial records.

  • CRM Tools: Customer relationship management software can help you track customer interactions and follow-up leads. Hubspot, for example, offers free basic CRM tools for up to 1,000,000 contacts. As your needs grow, their starter plan starts from $15/month.

  • IT Setup: You may need to purchase a computer, mobile device, or tablet to manage the business, which costs $500 to $1,500.

Professional Fees

It's highly recommended to seek expert guidance to ensure your business is set up correctly and protect you from legal claims.

  • Accountant: Hiring an accountant to set up your books and ensure tax compliance can cost around $1,000.

  • Legal Fees: Lawyer fees for setting up contracts and advising on business structure will cost another grand or two.

  • Consultants: You may also hire a business consultant to help with market research, marketing, or other area you feel you need help with. This can cost $500 to $2,000.

Working Capital

You'll want to have a bit of cash set aside to cover your expenses until your business starts bringing in regular income. This means having funds ready for things like rent, utility bills, loan installments, etc., in those early months. It's usually a good idea to aim for a working capital of around $5,000 to $10,000.

Furniture and Decoration

If you have an office, you may need to invest at least in some furniture. A desk and chair for ergonomic office work, a shelf or drawer for document storage, some decor and plants for added comfort, and every office must-have: a coffee machine. Since you'll spend many hours in your office, it's worth investing a little in its comfort. Budget at least $1,000 for furniture and decoration, depending on the space.

Utilities and Deposits

If you have leased an office and warehouse space, you’ll also need to cover utilities. Setting up electricity, water, and internet may require deposits of $100 to $300. Then, expect to pay about $300 monthly in utility bills for a small office or warehouse. In addition to electricity, water, and internet, you might have to pay for heating, trash removal, a phone line, and security systems.

So, what does it cost?

The table below lists each type of expense. In the example calculation, the company initially invests in three medium-sized (200ft²) bounce houses. Otherwise, the listed costs are fairly universal for any business. Many costs are highly dependent on the location of the company and other factors, such as size and quality, so this calculation is not completely accurate. However, we can conclude that it takes about $40,000 to start a small bounce house rental business.

Start-up-costs of a bounce house rental business
   
Cost class Total ($) Unit cost ($) Units needed Unit description    
Inventory 6,000          
Bounce Houses (including necessary accessories) 6,000 10 600 Square Foot (e.g., 3x200ft² bouncy castles)    
Vehicle 10,000 10,000 1 One-off    
Storage 4,800 400 12 per month    
Licenses and Permits 200 200 1 One-off    
Insurances 2,000 2,000 1 per year    
Marketing and Branding 3,680          
Website Builder 360 30 12 per month    
Domain 20 20 1 per year    
Website Design and Development 2,000 2,000 1 One-off    
Business Cards 100 100 1 One-off    
Ad Budget 1,200 100 12 per month    
IT and Software 2,100          
Rental Software 360 30 12 per month    
Accounting Software 240 20 12 per month    
Hardware 1,500 1,500 1 One-off    
Professional Fees 5,000 5,000 1 One-off    
Working Capital 5,000 5,000 1 One-off    
Office Furniture and Decoration 1,000 1,000 1 One-off    
Utilities and Deposits 300 300 1 per month    
Total 40,080          

 

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What other costs are involved in running a business?

Once your business is up and running, you’ll face ongoing operational costs that need to be budgeted for. These include:

  • Rent/Lease Payments: Monthly costs for physical locations such as office space, retail stores, or warehouses.

  • Utilities: Regular payments for electricity, water, internet, heating, etc.

  • Loan Payments: Repayment of business loans or any other financing obligations.

  • Insurance Premiums: Regular payments for insurance policies like general liability, health insurance, property insurance, etc.

  • Maintenance and Repairs: Routine cleaning and repairs for your bounce houses to ensure they remain in good condition.

  • Fuel and Transportation: Regular fuel costs for delivering and picking up bounce houses.

  • Employee Wages: Ongoing payroll costs for any employees you hire.

  • Marketing: Continued spending on digital advertising and local marketing efforts to attract new customers.

  • Replacement Costs: Bounce houses and equipment will eventually wear out and need replacing over time.

  • Tech and software: Ongoing costs for essential business software such as rental management software (e.g., Twice), accounting tools (e.g., QuickBooks), CRM (e.g., Hubspot), and other project management tools.

  • Professional services: External consultants for legal, accounting, IT, or other specialized areas.

  • And a bunch of other costs: Running a business involves many different occasional costs. They may include licensing renewals, training and professional development costs, bank fees, unexpected repairs, etc. The key point is to be prepared and have a budget reserved for these unexpected or infrequent costs.

Tips for preparing a budget

  • Create a Budget: List all your expected start-up costs in a spreadsheet. This process helps you get an overview of the funds needed to start your business, assess its profitability, and secure funding from investors or a bank.

  • Research Suppliers: Compare prices for bounce houses, vehicles, and software to ensure you get the best deals. In addition to searching for suppliers from Google, take a look at Amazon's offerings, for example.

  • Plan for Working Capital: Ensure you have enough funds to cover expenses during the first few months before revenue stabilizes.

  • Take seasonality into account: Consider how demand may fluctuate throughout the year. Bounce house rentals will likely be more in demand during warmer months, school holidays, and weekends. Take special care to ensure your cash flow can cope with slower periods.

Conclusion and Wrap-Up

Starting a bounce house rental business can be a profitable and enjoyable endeavor, but it’s important to fully understand the start-up costs involved to avoid surprises down the road. 

Getting your bounce house rental business off the ground requires a fairly significant initial investment, but that's what entrepreneurship is. Financial risk and returns go hand in hand. Once the groundwork is done properly, you are guaranteed to make a return on your investment while creating a living for yourself.

And most importantly, growing your own business is guaranteed to be more rewarding than a draining office job.

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    Article written by Akseli L.

    A marketer who gets excited about all things e-commerce. Outside of office hours, you'll most likely find Akseli from the countryside, hiking and shooting landscapes.